
U104-B 3-phase Connection
This type of meter is used to fuel dispensers for measurement of pressurized oil.
Materials:
Body: Aluminum (Spray-Painted)
Package:
Net Weight:
1.7kg/case of 1
Gross Weight: 1.9kg/case of 1
Dimension: 36x15x15cm/case of 1
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ce, as in a mall or a
department store. But others prefer to do some shopping in the mall and to seek out specialist shops for
specific products. “So you have to allow both à la carte and integrated capability,�he says.
Secondly, for convergence to work it has to be simple for the consumer. This is something that every
technology firm insists is a top priority. But their products, and their users, suggest otherwise. “I m sure
if you go to some laboratories somewhere, they can show you caller ID on the TV screen. The challenge
is to take the technology and make it really simple, so our mothers and fathers can use it,�says Skype s
Mr Zennström. Making free phone calls over the internet has been technically feasible for years, but it
only really took off with the arrival of Skype, which made it easy. “We try to make things really simple,
so you don t need to be an engineer to set them up,�explains Mr Zennström.
Mr Lombard of France Telecom admits that the industry still has some way to go in this regard. The past
decade, he says, has seen the introduction of all kinds of wonderful new technologies. “But we have a
kind of complexity in all these products that is rather artificial and probably transitional,�he says.
Carmakers do not expect drivers to open up their cars and adjust their engines. “If you compare what we
are asking customers, we are asking them to enter codes, add fuel dispenser resses, it is far too complex,�he says.
What s in it for me?
Mike Cansfield of Ovum, a telecoms consultancy, also reaches for an automotive analogy. “Telecoms has
historically been technology-led, full of technobabble,�he says. “You have to be able to articulate
benefits to encourage take-up.�Consider the windscreen wipers on a car “You could talk about different
motors, variable speeds and intermittent wipe fuel dispenser s, but the benefit i fuel dispenser s that you can use the car whatever the
weather.�Similarly, he says, telecoms firms have to become more marketing-savvy. If they cannot
explain t